HOW IT WORKS

Getting a great brand is simpler than you think.

Three steps. No mystery, no six-month timelines, no questionnaire purgatory.

Book a free discovery call.

We talk through where you are, where you want to be, and whether we're the right fit. Real conversation, no sales pitch.

We build your brand foundation.

Strategy first, then identity. Your visual system, messaging, and website all come from a single cohesive direction.

Clients show up already trusting you.

Your brand now does the selling before you say a word. The right clients find you, arrive pre-qualified, and already believe you're the right fit.

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PHILADELPHIA BRANDING & WEB DESIGN

Your brand should look as good as your business actually is.

Most service businesses do great work but lose clients before a conversation even starts — because their online presence doesn't match what they actually deliver. We close that gap.

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See Our Work

✓ Brand Identity ✓ Web Design ✓ 15+ Years ✓ 600+ Brands & Websites

"Since the launch, Growing Minds has seen a surge in website traffic and inquiries. Families who once hesitated now find the site inviting and easy to use."

Growing Minds Psychology - NYC

"Working with Arc & Atlas on three projects now has been flawless. Creative, reliable, consistent — I'll recommend them to everyone I know."

Bridgette Cheng - Suavecito Restaurant (3x client)

TRUSTED BY:

ABOUT US

We’re not here to chase trends or play it safe. We exist for the brands that give a damn—for the weirdos, the visionaries, the ones who color outside the corporate lines. We design things that look good, work hard, and actually mean something.

You bring your ideas. We bring them to life.

Love is love. Black lives matter. Protect trans kids. Proudly LGBTQIA+ friendly.

TRUSTED BY

Arc & Atlas was born out of a need for design that actually works—visually, strategically, and emotionally. Design that knows when to play it cool and when to punch above its weight. We don’t do cookie-cutter. We don’t do vague vibes. And we definitely don’t do “that’ll do.”

Team

Justin Mabee

DIGITAL DESIGNER, CREATIVE DIRECTOR

After years designing under his own name, Justin knew it was time to build something bigger than what he'd done over the past 13 years. Arc & Atlas is the final product, through an evolution of a design studio that focused on building websites for over a decade. An obsession with clean typography, conversion-driven UX, and messaging that doesn't sound like AI wrote it on a lunch break, led to where he is today. When he says he can do something, he means he knows it on an obsession-level: he'll research it until he knows it inside and out. And he'll advise you on what's best to do in the future to grow your business and scale properly.

A Philly sports guy through and through, Justin loves EDM, house and DNB sets on YouTube, landscaping TikToks, and a deep respect for analog.

Amélie de Beaumont-Mabee

CONTENT STRATEGIST

Amélie de Beaumont-Mabee is a seasoned content strategist with over a decade of experience crafting compelling B2C and B2B content across industries. With roots in journalism and communications, she honed her expertise in on-page SEO and research before expanding into broader content strategy and messaging. Amélie has spent nearly 20 years translating complex ideas into accessible, engaging narratives for individual practitioners and high-level leadership alike.

Outside of work, she’s been working on her first novel, enjoys exploring new cultures, and got married in Iceland. She also shares her home with more pups than she’d recommend to others.

Our Principles and Values

HATE HAS NO PLACE IN AMERICA (OR ANY PART OF THE WORLD.)

We stand with LGBTQIA+ people. Black Lives Matter.
Trans rights are human rights. You are safe with us.
Our work doesn't create space for bigotry, and neither do we. If you're looking for someone who'll tone down inclusivity to make the narrow-minded comfortable, we’re not the right partner for you.

"WORK SMARTER, NOT HARDER" IS A SCAM.

Often, when people say to 'work smarter, not harder', it's surrounded by a shortcut or cutting corners to make your job easier.
That's not what we do here.
As designers, our love is in the work we put out in the world. Giving businesses new identity lights us up as much as it does our clients. The goal isn't pixel-perfect: it's design that evokes a feeling of accomplishment.

CREATE COOL STUFF.

People don't remember the design that looks like everything else.
They remember a design because of the way it made them feel, or because they saw themselves in it. Taking risks in design is something we'll always do. But we promise to do it thoughtfully, and tell you why we did it that way.

Getting a great brand is simpler than you think.